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Herndon-based bilingual search engine expands reach

YaSabe 04:24 PM Herndon-based bilingual search engine expands reach04:24 PM
Original Text published here by ElevationDC by Allyson Jacob YaSabe, the Spanish "yellow pages" headquartered in Herndon, is gaining traffic on its site thanks to more robust relationships with Spanish-language media…
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YaSabe Unveils Bilingual Community Guides in Cities Across the U.S. -Press Release

YaSabe 04:31 PM YaSabe Unveils Bilingual Community Guides in Cities Across the U.S. -Press Release04:34 PM
YaSabe, the largest provider of location-based information for US Hispanics, has deployed bilingual community guides for cities across the US. The new interactive city guides are mobile-friendly bulletin boards for…
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Mundo Hispanico and YaSabe launch Mundo Local in Atlanta (Press Release)

YaSabe 04:28 PM Mundo Hispanico and YaSabe launch Mundo Local in Atlanta (Press Release)04:31 PM
(Press release) Mundo Hispanico, the Spanish-language publisher in Atlanta owned by Cox Media Group, a division of Cox Enterprises, today announced a partnership with , the leading provider of location-based…
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Over 80% of Hispanic Consumers Prefer Ads in Spanish -YaSabe Insights

marisela montenegro 04:29 PM Over 80% of Hispanic Consumers Prefer Ads in Spanish -YaSabe Insights04:37 PM
Whether you run a cable network, a chain of retail superstores or a business that caters to service industry consumers, you know one fact about emerging US markets: the Hispanic…
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Hispanics and The Health Insurance Opportunity

marisela montenegro 02:36 PM Hispanics and The Health Insurance Opportunity02:36 PM
The US auto and home insurance industry boasts high enrollment by Hispanic populations. As of the late 1990s, over 50% of Hispanics own auto insurance, while close to 40% have…
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YaSabe Releases New Translation Platform

marisela montenegro 03:55 PM YaSabe Releases New Translation Platform04:00 PM
In recognizing the specialized content and technology needs of US Hispanics, YaSabe has introduced multiple online resources, available in English and Spanish, that are culturally relevant and mobile-friendly. To further its…
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Coca-Cola’s Controversial Super Bowl Ad Connects With Online Hispanics (Captura Group article)

marisela montenegro 05:45 PM Coca-Cola’s Controversial Super Bowl Ad Connects With Online Hispanics (Captura Group article)07:08 PM
Much has already been written about Coca-Cola’s “It’s Beautiful” commercial, seen by tens of millions during the 2014 Super Bowl. Overlooked in the media firestorm is the connection the multi-cultural theme…
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¿Cómo se dice en español: “Now You Know?”

marisela montenegro 05:44 PM ¿Cómo se dice en español: “Now You Know?”05:45 PM
Before my daughter was born, we hired a lovely Peruvian lady to help us with our growing family.  She was so much more than a babysitter—she loved us and we…
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YaSabe 2013 Milestones (Infographic)

marisela montenegro 05:37 PM YaSabe 2013 Milestones (Infographic)05:39 PM
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YaSabe Named Latino Startups to Watch in 2014

marisela montenegro 05:36 PM YaSabe Named Latino Startups to Watch in 201405:36 PM
When Peter Wilkins of New Futuro set out to raise a round of venture capital this year, he found very few investors that understood his target market: US Hispanics. In…
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