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Hispanics Drive Growth in US Car Sales

marisela montenegro 05:31 PM Hispanics Drive Growth in US Car Sales05:34 PM
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YaSabe is interviewed by Jill Schlesinger (audio)

marisela montenegro 09:53 PM YaSabe is interviewed by Jill Schlesinger (audio)04:08 PM
Last week YaSabe’s CEO Zubair Talib was interviewed by CBS News Business Analyst and Host of Jill on Money, Jill Schlesinger. Divided into 5 segments, she asked Zubair about the…
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Hispanics: Driving Growth in US Car Sales

marisela montenegro 04:30 PM Hispanics: Driving Growth in US Car Sales05:12 PM
With $ trillion in spending power, Hispanic consumers have been the center of attention in the business news lately, and nowhere can the influence of Latinos be felt more acutely…
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YaSabe Launches Autos for Hispanics to Buy and Sell Cars Online (Press release)

marisela montenegro 06:07 PM YaSabe Launches Autos for Hispanics to Buy and Sell Cars Online (Press release)06:07 PM
Herndon, VA (PRWEB) October 01, 2013, YaSabe, the leading local and mobile search destination catering to Hispanics, today launched Autos, the first bilingual automotive classifieds advertising service specifically built for Hispanic…
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Spanish-Speaking U.S. Small Businesses more likely to have Facebook

marisela montenegro 11:11 AM Spanish-Speaking U.S. Small Businesses more likely to have Facebook01:36 PM
As consumers spend an increasingly large amount of time engaging on social media, there is a consensus in the local advertising industry that social networks -like Facebook- are a critical…
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3 Reasons Your Brand Content Will Fail to Connect with Hispanic Consumers -article at CMI

marisela montenegro 06:08 PM 3 Reasons Your Brand Content Will Fail to Connect with Hispanic Consumers -article at CMI06:08 PM
This article was published by the Content Marketing Institute on September 3rd, 2013 So, there’s this “minor” demographic you might have heard of called Hispanics. More accurately, it’s the fastest…
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Healthcare Companies Race to Win Hispanic Consumers (WSJ Article)

marisela montenegro 03:59 PM Healthcare Companies Race to Win Hispanic Consumers (WSJ Article)03:59 PM
A recent article published in the Wall Street Journal explains why HIspanics represent a big opportunity for insurers. To read the entire article (subscription only) please click here ATLANTA—Insurers and…
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YaSabe Launches “Hispanic Insights” for Businesses Interested to Reach U.S. Hispanics Online

marisela montenegro 09:50 PM YaSabe Launches “Hispanic Insights” for Businesses Interested to Reach U.S. Hispanics Online09:50 PM
HERNDON, VA, Aug 01, 2013 (Marketwired via COMTEX) -- YaSabe, the leading local and mobile search destination catering to Hispanics, today published its first issue of Hispanic Insights, a quarterly…
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A conversation with BIAKelsey about YaSabe and Local Search for US Hispanics

zubair 04:10 PM A conversation with BIAKelsey about YaSabe and Local Search for US Hispanics04:10 PM
A few days ago, Michael Boland of BIAKelsey interviewed me to discuss the US Hispanic marketplace in local and mobile search, and what we have been doing at YaSabe to reach…
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Debunking the Myths: 3 Misconceptions of the Hispanic Consumer (article by Zubair Talib)

marisela montenegro 02:28 PM Debunking the Myths: 3 Misconceptions of the Hispanic Consumer (article by Zubair Talib)04:12 PM
Despite obvious growth in buying power, however, marketers continue to remain hesitant, maintaining a shortsighted approach and sticking to outdated, conventional efforts when it comes to reaching Hispanic consumers. But…
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